Business Analytics Forum

Haslam College of Business

Fall 2014

The Stephen Few seminar is open for the public to register. The cost is $250 per person or $195 per person for groups of 3 or more.

The remainder of the Business Analytics Forum is for Forum members only. If you’d like to find out more infromation about the Business Analytics Forum contact Julie Ferrara at

Download Seminar Agenda Download Forum Agenda


7:30am - 8:30am

Breakfast & Check In

8:30am - 9:00am

Opening Remarks

Chuck Noon – University of Tennessee

9:00am - 12:00pm

Stephen Few

Stephen Few- Perceptual Edge
Stephen Few, one of the world’s renowned experts and thought leaders on business analytics, quantitative techniques, and data analysis, will conduct an interactive half-day seminar on how to effectively present and analyze quantitative business data

1:00pm - 2:00pm

Analytics Process Management: From Hypothesis Identification to Organizational Learning

Tim Wilson – Web Analytics Demystified

Consistently delivering business value requires more than tools. It requires instituting a repeatable process for identifying and prioritizing business questions, translating those questions into testable hypotheses, and applying the appropriate tools to reach actionable conclusions. In this session, Tim opens up his toolbox and shares his favorite tools, tips, and techniques for pivoting from “producing reports” to being business users’ favorite partner.

2:00pm - 4:00pm

Data Visualization Practice Sessions

4:00pm - 5:30pm

Breakout Sessions

6:00pm - 8:00pm

Business Analytics Forum Reception

Sapphire – A Modern Bar and Restaurant – 428 S Gay St, Knoxville, TN 37902


8:00am - 9:00am

Breakfast & Check In

9:00am - 9:30am

Dr. Ken Gilbert – University of Tennessee

This will include an update on Cherokee Farms among other things.

9:30am - 10:00pm

Implementing Analytics – An Applied Discussion of Educational Offerings

Allen Pannell – University of Tennessee

Participants will have the opportunity to help structure Executive Educational offerings on Implementing Business Analytics offered by Graduate and Executive Education. Current thoughts, objectives and content will be overviewed and then participant needs, wants and feedback collected.

10:00am - 10:15am


10:15am - 11:15am

Forum Member Presentation - Visualization Examples at Capital One

Andy Drake – CapitalOne

A brief overview of different methods of visualization and data display used at Capital One. There is a focus on Tableau with discussion of strengths and complications. Time permitting there will be a brief demo of tools built in Tableau.

11:15am - 11:45am

Student Internship Presentations

Jonathan Blair
Nicole Braden
Elaine Crutchley
Erika Shults
Michael Wilson

11:45am - 12:00pm

Closing Remarks

Department Head Chuck Noon will provide closing remarks and Forum Director Julie Ferrara will provide details regarding the Spring 2015 Forum

12:00pm - 1:00pm


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